Book launch ’Dictionary Dressings’ & talk Joke Robaard
Friday, October 28, 19:00 - 21:30
Femke will present examples from the image archive and contributions by designers and workshop participants. To further propagate the opportunities of this approach, researcher Joke Robaard, who has a keen focus on production networks in her own practice, will discuss the ambivalence between the generalised, basic vestimentary words defined in the dictionary and the more saturated words seen in fashion rhetoric or personal narratives.
Opening October 22, 4 PM
Continuing until January 15th, open Thursdays to Sundays
Book launch and talk with Joke Robaard
Friday October 28th, 7PM
Dictionary Dressings is an ongoing research project by Femke de Vries that uses the nature of the dictionary definition as a "zero condition" for a piece of clothing to decode clothes and explore an alternative fashion vocabulary.
Dictionary definitions are constructed to be factual and rational and as a consequence the entries for items of clothing show no reference to the ephemeral or immaterial character of fashion. They describe the characteristics of the items, their use and their relation to the body but never mention fashion or style. Take the Dutch definition of a glove for example: “Handschoen: bekleding van de hand” (literally translated into English as Glove: covering of the hand). Since a hand can be covered by putting it in a pocket, by bandaging it or by sitting on it, the definition allows a pair of trousers or a bandage to be interpreted as a glove – they cover the hand and so adhere to the definition. It is exactly this particular nature of the definitions of clothing that forms the foundation and very structure of Dictionary Dressings as a research project and an emerging design approach.
VAN DALE Handschoen [Online]. Available here. [Accessed on 26/05/2015]
In this project artist/researcher Femke de Vries brings together designers, researchers and students to explore the opportunities of the approach. The experiments, references, materialisations and translations of these formal definitions have contributed to the development of an open space for experiment that facilitates hybrid, fluid ways of reading, seeing, defining and making. The approach has emerged as a playing field for fashion without any hierarchy between experienced and amateur makers, no set outcomes or conclusions, that, most importantly, generates inclusive modes of production.
The exhibition highlights an image and text archive composed by Femke de Vries and showcases explorations by practitioners who investigate materiality, form and modes of use.
The publication brings together theoretical contributions that address the relationship between fashion and the vestimentary word by Barbara Brownie and Joke Robaard, and practice-led approaches by BLESS, Conny Groenewegen, Elisa van Joolen, Ruby Hoette and participants of the Dictionary Dressings workshop. This ongoing project is captured in a book designed by Hans Gremmen and Corine van der Wal.
Overlapping and interlinking theory with hands-on making, Dictionary Dressings pushes beyond trends and accepted social and design codes to offer a fundamental shift in perspective that contributes valuable insights to the broader cultural discourse of fashion and dress.
Booklaunch and Talk
19.00 – 21.30
A talk by Joke Robaard on the ambivalence between the generalised, basic vestimentary words defined in the dictionary and the more saturated words found in fashion rhetoric or personal narratives.
This project has been made possible thanks to the generous support of Creative Industries Fund NL, Kunstraad Groningen and the Municipality of Eindhoven.
black / white
This project has taken shape through extensive conversations/ dialogue and editing with Ruby Hoette. Engagement with broader implications and potential in relation to the fashion system as well as the activation of the design approach was made possible and has taken shape through conversations, in depth analysis and explorations with and by a diverse range of people.
Through their willingness to explore and share work and thought processes the following contributors are an essential part of the project:
Barbara Brownie, BLESS, Conny Groenewegen, Elisa van Joolen, Joke Robaard, Ruby Hoette, Students from the HKU (University of the Arts Utrecht) 2015/16
Editing: Ruby Hoette
Printing: Wilco, Amersfoort
Edition: 1000 copies
Translation: Jane Bemont (Text Joke Robaard) Nanne op ‘t Ende (Introduction, blurb, image archive and text Conny Groenewegen)
Photography: Sanne van den Elzen (Studio photography Conny Groenewegen)
Models: Rebekka from Max Models (Studio photography Conny Groenewegen)